We failed to build a business because our product did not monetize, and it took too long to figure that out.
We sequenced building our business in the following order: First we built our team, then the product, then distribution, and then monetization.
We did not reach product-market fit until 2019, five years after starting the company.
Tag: Growing A Business
What is a business that got small again
A business that “gets small again” is a business reduced to the level of its owner’s personal resistance to change – its owner’s comfort zone. (works and waits for something positive to happen)
From https://sive.rs/book/EMythRevisited